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Beijing Foreign Studies University
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Program£º Short-term Business Programs
 
School :
Beijing Foreign Studies University
Rating:
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School Tier :
Both National 211 & 985 project
Language:
English
Degree:
Non-Degree
Starting Date :
Mar
Duration:
1 Semester
Requirement:
High School Graduate
Application deadline:
Dec 30
Tuition:
CNY 15,000 per semester
Application fee:
135 USD (Non-Refundable)
Program Description

 
 
Main Courses are: Chinese language, Chinese Culture & Business Etiquette, Strategic Management in China , Markets & Marketing, Introduction to Money and Finance, The Changing Chinese Business Environment  , Developing a Business in China
 
 
Chinese Culture & Business Etiquette
Learning Outcomes
1. Understand key aspects of the Chinese history & culture
Knowledge & understanding
2. Be able to interact with Chinese people in a culturally appropriate manner
Communication
Knowledge & understanding
3. Be able to contrast and reflect on some aspects of business protocols between China & the candidate?¡¥s own country
Knowledge & understanding
Reflection
4. Be able to engage in simple conversations in Chinese in predictable contexts
Learning
Communication
 
 
Strategic Management in China
Learning Outcomes
1. Critical understanding of strategic management and its contribution to organizational purpose and development in the Chinese business context
Knowledge & understanding
2. A thorough grasp of the techniques of strategic appraisal and the exploration and evaluation of strategic options; and the problems of making strategic choices from limited data and the limitations of model driven analysis
Analysis
Problem solving
3. Recognition of the difficulties associated with the planning and implementation of strategies, and the problems for organizations in changing internal beliefs and perceptions to maintain a viable fit with a rapidly changing environment in China
Communication
Knowledge & understanding
Problem solving
 
 
Markets & Marketing
Learning Outcomes
Click here to apply online
 

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